Every year we sponsor a program for the students at The Minneapolis College of Art and Design. We ask the design students to create something for us with a particular function. In the passed it has been a sleeper sofa, a media piece, a storage piece, lighting, etc. This year we asked them to design something that could hide all of our unslightly cords from view. There were 13 presentations and 5 finalists. We displayed the 5 winning examples to present to our customers so they could vote on their favorite prototype. We left the examples on the showroom for a couple of weeks to encourage the voting.
This week we did an event to present the winner a $1,500.00 prize for their efforts. Ultimately, Room and Board would like to create a product from the winners design to sell in our stores. This is a great program to encourage young people to create designs that could be used in an existing market.